A manic day yesterday, preparing art for listing with a new gallery. I wanted to record some new art talk videos, my first in 5 years. I had three paintings to talk about. First, removing and unpacking all of the paintings, and setting up the camera on tripod, the mic and sound recording. Then my essential, and some notes on the paintings themselves.
Then recording each video. The easel collapsed; one of the vertical sliders has broken due to material fatigue, so I had to use tape temporarily. All of this was completed by 12:30. Then transferring the videos to computer, converting the format using FFMpeg, and creating the graphics. Each video has many stills, at very least the title and some intro images. Then aligning the audio from the external Zoom recorder (for some reason I still haven't worked out, the Zoom recorder audio always needs contracting by 99.951818% to match the film!)
Then editing, converting the final videos, and uploading; then taking down the studio set up. At 17:00 I realised that I needed more still photos of the art, so I grabbed a tripod and took the paintings downstairs to hang them and pose:
And take some extra images. Finally, repairing the easel with polymorph (it looks very ugly, but it now works again). By 19:15 the day was done.
One result of the new gallery is that I find I need to change the way I price and list my work. I have a spreadsheet of my 1400 artworks, created to calculate the price given the time taken, the commission of the gallery, VAT if needed etc., and an adjustment for 'quality'. These values were fed into my website, and became a core price-per-work. Generally prices went up over time, partly because I paint faster over time, and even to keep prices the same the price-per-day must increase, but also there are factors like inflation, and gallery inflation. It's become more expensive (and with higher commissions) to show art.
Over time, the spreadsheet has grew to include more data, and more works than paintings. I file my CD cover art as digital artworks, for example, but I don't really need to calculate prices for digital works, and there are other creative projects that aren't artworks for sale but need an artwork-like storage area; like a poster or logo design, or the music stand I've made for my MODX. Gradually, all of these have been added to the spreadsheet.
The prices can vary so much per venue that it's a losing battle to try and list an average guess at a price on my website, so now each venue will show prices instead. It's also likely that some of my prices will double or quadruple in 2025. So what was a price list has evolved into a catalogue instead.
I feel overwhelmed, but am working efficiently. Tomorrow is the launch of John Lindley's new album, and on Wednesday a small performance of Christmas songs at Congleton Library. I'd hoped to have finished the Fall in Green album and The Dusty Mirror by now, but it may drag on until January. Onwards I must charge with yet more intensity.